As Senior Fashion Designer at JoJo Fashion Group, I design across a portfolio of womenswear brands including Selfie Leslie, Here Comes The Sun, Saint & Secret, Indikah, and Indi Luxe. My role covers the full design process, from trend forecasting and concept development through to print design, CADs, technical packs, fittings, and production. Working across both wholesale and eCommerce brands, I create commercially driven collections that respond quickly to emerging trends while maintaining each brand's unique identity.